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  • Writer's pictureColibri Collective

Colibri Championship Playbook: 2024 NCAA Men's Final Four®

Updated: Mar 7

2024 NCAA MEN’S FINAL FOUR® FAN EVENTS



MEN’S FINAL FOUR® FAN FEST PRESENTED BY CAPITAL ONE

Tip-off your weekend with a trip to Men’s Final Four® Fan Fest presented by Capital One at Phoenix Convention Center April 5 - 8. Experience the thrill of the Men’s Final Four like never before with a sports wonderland of interactive games, special celebrity and athlete appearances, autograph signings, and much more! LEARN MORE


MEN’S FINAL FOUR® DRIBBLE PRESENTED BY BUICK™

Thousands of young participants, aged 18 and under, can sign up for FREE and dribble their way through a .70 mile course in downtown Phoenix with their very own exclusive NCAA Men’s Final Four Dribble Wilson basketball, accompanied by a specially designed branded t-shirt. On Sunday, April 7, the course will lead Dribble participants from Heritage Square directly to the Men’s Final Four Fan Fest presented by Capital One, which Dribble participants (and their guardian) access free of charge.  LEARN MORE



REESE’S® MEN’S FINAL FOUR® FRIDAY

Filled with interactive activities and entertainment for fans of all ages, this FREE public event takes place on Friday, April 5 at State Farm Stadium. Watch team practices for the participating Final Four® teams as well as the Reese’s® NABC All-Star Game, featuring top senior student-athletes from around the country playing on the Men’s Final Four® court. LEARN MORE

NCAA® MARCH MADNESS MUSIC FESTIVAL®

This incredible three-day music festival is completely FREE and promises fans electrifying performances by A-list artists, all taking place during the most highly anticipated weekend in college sports. Get ready for a music extravaganza like no other at Hance Park on Friday, Saturday, and Sunday over Final Four® weekend! LEARN MORE




Friday, April 5 – AT&T Block Party

Performances from 4:30 p.m. to 10 p.m. local time

 ZEDD, Reneé Rapp and Remi, Wolf


Saturday, April 6 – Coke Studio LIVE

Performances from 3 p.m. to 9 p.m. local time

 Jonas Brothers


Sunday, April 7 – Capital One JamFest®

Performances from 2:30 p.m. to 10 p.m. local time

 Mumford & Sons, The Black Keys, Nathaniel Rateliff & The Night Sweats, and Leon Bridges




MEN’S FINAL FOUR® TIP-OFF TAILGATE PRESENTED BY NISSAN

Semifinal and National Championship game ticket holders are encouraged to stop by to enjoy free team pep rallies, musical performances, basketball-themed games, plus food and beverage on the Great Lawn. Tip-Off Tailgate, presented by Nissan, is also open on Friday, April 5 for Reese’s Final Four Friday. We encourage all attendees to drop by and partake in the festivities. LEARN MORE

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